The textile and clothing industry is considered as one of the most polluting industries in the world. Still, the regulation of environmental hazards connected to the industry is very limited, and much responsibility is placed…
Marie Hebrok and Ingun Grimstad Klepp Abstract In this article, we explore in what ways consumers’ preconceptions of wool influence their ability to recognize it as a fabric. Do we know that it is wool…
Consumer decisions on clothing disposal are important from an environmental point of view, as they have an effect on the lifespan of clothing, as well as the potential for reuse and recycling. This article summarizes…
Consumer research deals with the acquisition, use and disposal of goods and services. Our workplace, SIFO, the National Institute for Consumer Research in Norway, dates back to the 1930s, when home economics and testing of…
The article presents the results of two succeeding Norwegian studies on the environmental impacts of leisure consumption. The first study presents data on the total consumption of leisure products and services by Norwegians, showing that…
Today’s clothing industry is based on a system where clothes are made in ready-to-wear sizes and meant to fit most people. Studies have pointed out that consumers are discontent with the use of these systems:…
This article discusses the similarities and differences in how women in two different stages of life describe the relationship between fashion and age. The analytical approach is basically discursive, based on Norwegian teenage girls’ and…