Time to celebrate! Traditional costumes, the craftmanship and social practice from Norway, and summer farming (seter and fäbod) in both Norway and Sweden are now on UNESCO’s Intangible Cultural Heritage list! This gives an unexpected… Amazing international win!
From its initiation in 2015 to the end in 2019, KRUS had two goals: to improve the market for and the value of Norwegian wool, and survey the opportunities for local production in a move towards a goal of sustainability in the fashion sector. On a larger scale, KRUS has looked at how we can re-establish an understanding of the connection between the raw material and the finished product within the textile industry and among consumers. It is critical to understand this connection, both to ensure quality products and to reach the market potential for Norwegian wool.